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ReThink Breast Cancer recently released a series of ads using a bold and enterprising approach to raise awareness of the disease among younger women. The ad launches their new app –Your Man Reminder App – and features hot dudes reminding chicks to give their boobs some love.
Your Man Reminder App has fun features including:
Hot Video Messages – from hot guys reminding you to show your breasts some TLC.
Reminders – calendar schedule with settings for weekly, monthly or surprise reminders.
Risk Reduction – special tips than can help reduce your breast cancer risk.
Education – a special “signs and symptoms” tab to hone in on the importance of early detection.
Get Checked – scheduling options such as doctors’ appointments and many more.
Man-O-Gram – ability to send a personalised message from a hot guy to a friend to help them stay on top of their breast health.
We thought this was a fabulous idea! What do you think?